Protectora d’animals Maó
Why:The existing website made it difficult for users to find information, leading to drop-offs and frequent help requests. The branding and social media also needed a clearer, more consistent identity.
What:In just two months, website visits increased by 27%, drop-offs almost disappeared, and Instagram followers grew by 176%.
How:The redesign was guided by analytics, user research and usability testing, simplifying navigation and creating a clearer visual identity across the website and social media.
05/05
Protectora d’animals Maó
Why: The existing website made it difficult for users to find information, leading to drop-offs and frequent help requests. The branding and social media also needed a clearer, more consistent identity.
What:In just two months, website visits increased by 27%, drop-offs almost disappeared, and Instagram followers grew by 176%.
How:The redesign was guided by analytics, user research and usability testing, simplifying navigation and creating a clearer visual identity across the website and social media.